'She Means Business' is a free digital marketing training that teaches female entrepreneur how to utilise digital resources to take their business online and compete in the global marketplace. This initiative is brought forward by USAID's WE Act in partnership with Facebook. After having been introduced at 30 different countries, the initiative has finally arrived in the Kingdom and launched at our event space, the Canopy.

Convened at Raintree was a diverse set of representatives from tech giant Facebook, international development organisation Pact, the US ambassador to Cambodia Patrick Murphy, Chhea Layhy - director of the SME Department at the Ministry of Industry and Handicrafts - and representatives from USAID and Cambodia's female business community.

Programme
1:30pm Registration
2:10pm Opening remarks by W. Patrick Murphy, US Ambassador to Cambodia
2:20pm Talk: The State of E-Commerce in Cambodia SMEs
2:40pm Talk: Facebook and the 'She Means Business' Initiative
3:05pm Launch of Facebook and WE Act digital marketing training
3:25pm Networking